What are Smart Links?
In this article we will cover what Smart Links are, how you can use them and what are the main benefits.
What are smart links?
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A Smart Links is a URL you can create within our platform that can be used on a Facebook Ad, Social media post, Newsletter email and anywhwere else you can post a URL.
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With a Smart Link you can track how many clicks your link got, from which country and on which date.
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With the above metrics, you can spot trends in your audience, for example which country brings in the most clicks as well as check how successful a social media post was
What are the main benefits of a Smart Links compared to a normal link?
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A Smart Link uses the readers location to redirect them to the correct Amazon or Apple store to purchase your book.
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This helps boost conversion as it easier for a reader to buy your book when they are in their local store's website
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Also, you can create a QR code for your Smart Link and place it at your book's back matter for example, so that your readers can scan it and leave a review or check your Book Store and purchase more books.
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With our Smart Links, you can choose to redirect a user to:
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The main Amazon page to pruchase your book
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The review page of your book, so they can directly leave a review
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To any custom URL outside Amazon (for example your Facebook page)
What characterises these kind of links as Smart?
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Our links links track the number of clicks as well as the country the clicks were recorded on.
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You can edit a link at any point in time and your links won't break, which means for example, if you decide that you want a link to stop pointing to your book's purchase page and start pointing to your book's review page, you can do that with just a few clicks and don't have to create a new link.
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You can also create a link that is not linked to any book and create a QR code so you can add it to your new book that is not published yet, and then once the book is published, you can edit the QR code redirect link to point to your book's review page without changing the QR code or having to update your book's back matter cover to reflect the update on the new URL.