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How to use the Amazon Attribution stats page!

In this article, you will find all the important information you need to be utilize our Amazon Attribution stats page​

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As of June 29th 2025, we have improved our Amazon Attribution stats to give you more details based on each Attribution Adgroup/link. Now, you can easily see which links work and which do not generate many sales.

  1. You can read on how to setup Amazon attribution links and what they actually are here on Amazon's blog
  • With our platform, you can assign individual Facebook/Meta Ads to your Amazon attribution links.
    • By doing that, our platform will calculate the conversion rate, the profit or loss of each link as well as the click through rates.
  • The main benefit is that everything will be calculated automatically!
    • This will ensure data consistency and accuracy with just a couple of clicks.
    • Say goodbye to Excel files and complex spreadsheet calculations!

How to synchronize my Amazon attribution stats?​

  1. Firstly, you need to authorize our app to be able to pull all the necessary info.

    • We have a direct integration with Amazon to ensure maximum security and seamless integration!

    • At the top of the page (if you haven't done that already) you should see a yellow "Login with Amazon" buton. Click that button and follow the wizard to Authorize our app.
      Login with Amazon button


  1. Then, you will be redirected to our Ads monitoring page that will allow you to select which countries you want to synchronize your Amazon Ads as well as your Amazon attribution data for.

    • Click the purple button that says "Manage Amazon Ad Accounts" and select the countries and accounts you want to synchronize.

    • Give this process a bit of time as sometimes it might take up to 2 hours to pull everything. This depends on how busy the Amazon Servers are.
      Manage Amazon Ad Accounts button


  1. Go back to your Amazon Attribution stats page and you should now see all the stats being displayed on the table of the page.
    Amazon Attribution stats table

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  • Everything is calculated automatically based on your Facebook Ads and Amazon Attribution links.

  • Each cell of the table has its own little question mark icon (?) which you can hover over to see how each calculation is being applied.

  • At the top of the table you also have different filters such as "Book Series", "Countries" & "Attribution Publishers" that allows you filter your table in any way you want!

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With our latest update, you can now see and analyze all your Amazon attribution links, one by one to easily identify which links perform the best!

How to assign FB Ads to your Amazon Attribution Ad groups​

  1. Go to the FB Ad Manager page and you should now see all your FB ads displayed on the table of the page.

  1. Find the FB Ad you want to assign to your Amazon Attribution Adgroup and click the yellow edit button Amazon Attribution stats table

  1. Click on the dropdown to see a list of all your Attribution Adgroup names.
    • The Adgroup names are listed in the format "Campaign Country - Campaign Name - Campaign Adgroup Name" FB assign Amazon attribution

  1. Find your Amazon Atribution Adgroup name and then click "Save"

  1. Repeat the above process for all your FB ads

  1. Return to the AMZ Attribution stats and now everything should eb ready to be analyzed!